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The alter ego effect : the power of secret identities to transform your life  Cover Image Book Book

The alter ego effect : the power of secret identities to transform your life / Todd Herman.

Summary:

Shows how to tap into the human imagination to unleash new versions of ourselves. Presents stories from salespeople, executives, entertainers, athletes, entrepreneurs, creatives, and historical figures to illustrate how to unleash the Heroic Self already nested in each of us.

Record details

  • ISBN: 9780062838636
  • ISBN: 0062838636
  • Physical Description: x, 252 pages : illustrations ; 24 cm
  • Edition: First edition.
  • Publisher: New York, NY : Harper Business, an imprint of HarperCollinsPublishers, [2019]

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references (pages 237-240) and index.
Formatted Contents Note:
Preface: Before you enter : a note from the author -- What's your phone booth moment? -- The origin of alter egos -- The power of the alter ego effect -- Your ordinary world -- Finding your moments of impact -- The hidden forces of the enemy -- Pulling the enemy from the shadows -- The power of your story -- Choosing your extraordinary world -- The power of a mission -- Defining your superpowers and crafting the name -- Breathing life into your alter ego -- The heroic origin story -- Activating your alter ego with a totem or artifact -- Tests, trials, and delivering the ground punch -- Mindsets, missions, quests, and adventures.
Subject: Success in business.
Interpersonal relations.
Genre: Self-help publications.


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